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Olivia stars in Norfolk Care Careers marketing campaign

Independence Matters Support Worker, Olivia Metcalf, is one of the stars who feature in a new campaign for Norfolk Care Careers.

The campaign uses video storytelling to connect with Gen Z and encourage more young people to take up a career in adult social care. 

Olivia is one of five individuals taking part, all are from local care providers. Each has their own video, telling their personal story. Olivia’s shows her spending a typical day with a customer, talking about what she does and the satisfaction she gets from the role.

View Olivia’s video here

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